National

A Scientific Guide to Doughnuts

When you enter your local doughnut shop, what do you feel? Do you experience confusion? Disorientation? A troubling inability to quickly and efficiently choose the absolutely perfect doughnut? A recent poll1 strongly suggests that such symptoms, collectively known as Doughnut Disorientation Syndrome (DDS), occur in approximately 27.500023 %± 8% of the population at large, both […]